Simone Rocha is a young designer. In fact, this is only her 3rd solo showing at London Fashion Week. The most common problem I see with young designers is a need to stand out. Often the result of this enthusiasm is overworked designs that fail to come together as a collection. But that isn’t the case in the Simone Rocha S/S 2013 Collection.
Rocha seems to know who she is as a designer. She has a youthful vision that is balanced by an ability to edit. For me, one of her most successful techniques is the texture play. Just looking at the pieces I have an overwhelming desire to reach out and run my hand over them. How often does that happen?!
Another fun element is the volume play. The designs don’t focus on a single silhouette, but move from a narrow shift dress to an oversized swing coat. Yet, each of these pieces feels easy and wearable. Truly there is a shape for everyone!
Okay… enough talk. More photos! Take a look:
Tell me, what do you think of these pieces from the Simone Rocha S/S 2013 Collection? Could you see yourself wearing any of them? I want to know your thoughts!
Images via Style.com / Alessandro Viero / GoRunway.com